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Channel: measurement Archives - I J Golding
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Why a VOC program is vital to your B2B business – by Kimberly Holbrook

In the ‘Customers 2020 Progress Report’ (Walker), it is predicted that Customer Experience (CX) will surpass price and product as the key differentiator by the year 2020. Right now, CX and Voice of...

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Why most companies miss the biggest financial benefits of customer feedback –...

Customer experience is important, that much we know. Readers of this blog won’t need persuading of the link between a company’s success and a great customer experience. Happy customers stay longer,...

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